Beatitudes Community

Seventh Annual Power of the Purse

It's coming—Power of the Purse 2017—on Sunday, 5, 2017!

One of the events we look forward to every year at Beatitudes Campus is Power of the Purse. This signature fundraising event, now in its seventh year, transforms the campus into a festive atmosphere for the afternoon. We can enjoy great food and drink champagne, visit with old and new friends, and of course, shop for lots of gently loved designer purses! This year, Power of the Purse will be held on Sunday, November 5th, from 2—5:00PM, and we invite you to join us! For our residents, we have special pricing for tickets—$45 (normally $95).

For those of you who are new to the campus, Power of the Purse (POP) is a party (on a grand scale), where gently loved designer purses of every stripe and color are auctioned. Why do we do this every year? We do it for you, our residents. The proceeds we earn from Power of the Purse support campus programs that connect us through our mind, body and spirit. Proceeds support our wellness programs, programs that exercise our minds as well as our bodies and programs that help us to expand our campus into the community. Funds that are raised also benefit the Resident Assistance Fund, our scholarship that helps our residents who have outlived their assets. Last year, Power of the Purse raised more than $110,000 to directly benefit our campus. This year we expect to raise even more -a testament to the power of the purse!

On the day of the event, the areas around Town Plaza and the Rose Garden are transformed for a day into celebratory areas—complete with a giant tent and red carpet! The Bistro becomes a room full of purses, where we have a silent auction of beautiful purses. We also will have a “Purses with Prizes” table where every purse has a gift card or coupon worth $25. But, it's not all about purses—we will have a “wine and fine spirits pull” where you can secure a bottle of wine or fine spirits worth at least $25.

Once you have placed your bid on your favorite purse, you can wander toward the Rose Garden where you can enjoy a casino area, Scotch and tequila tasting and more goodies. This year, “Papa” John DeFrancesco will entertain us with some jazz.

Near the end of the event, the big white tent in the Promenade becomes alive for the live auction and fashion show of purses, where our awesome auctioneer, Letitia Frye, will demonstrate how much passion she has for Beatitudes Campus. Many of you will remember Letitia from years past -she puts on a show you won't want to miss!

It's so heartwarming to see about 400 community and corporate , campus friends, residents and family visit with each other, enjoy the beautiful and bountiful food prepared by our own campus chefs, buy purses and experience the power of Beatitudes Campus. The generosity and fun that we experience on this day cannot be matched!

Of course, an event of this magnitude would not be possible without the support of our sponsors. This year, The Weitz Company and Blue Cross Blue Shield are the Title Sponsors for the event, is the Red Carpet sponsor and JP Griffin and Angell Marketing are our Partner Sponsors. The Beatitudes Campus Auxiliary, as well as board members, vendors and staff have also stepped up to the plate to become sponsors. We are so thankful for the enduing support of our sponsors -they have such a passion for the residents and campus. With less than a month to go before the event, we have raised $118,700 so far in sponsorships.

Of course, an event of this size requires lots of planning and helping hands to make Power of the Purse successful! The Fund Development team manages the event, and most of the departments around the campus are involved. We are grateful to our Power of the Purse Steering made up of community leaders and campus friends. This dedicated group of women has been securing donations -designer purses and other auction items – to make this day a great success. But mostly, it is you, our residents, who give us inspiration and encouragement to put on Power of the Purse every year. You are the most marvelous and loving for the campus!

I invite you to join the party and buy your ticket from the Foundation Office (in Agelink). You can join your friends and neighbors and celebrate the Power of the Purse! Please call Barbara Wood (x16136) if you have any .

Author Info: Michelle Just
Michelle Just is the President & CEO of Beatitudes Campus, a team member since August 2000.

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